General Floor

A dedicated zone or the general floor? The choice is entirely up to you. As noted before, none of the zones nor the general floor are exclusive and both options have distinct advantages to consider. The general floor allows you to stand out among other exhibitors in different fields of expertise. Moreover, visitors looking for something other than your service or product could very well decide to visit your exhibit after all.

An exhibit in a dedicated zone on the other hand, will draw more dedicated visitors who
are specifically interested in the field of expertise the zone is dedicated to. E.g. a visitor
looking for a BioTech service is bound to make the BioTech Zone part of his or her itinerary.

Click here for the floorplan

Click here for the exhibition contract

For more information please contact the ICSE Sales team at +31 346 559 441 or send an e-mail to icse@cmpi.biz

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